Sagitta Market Research Ltd

Consumer Quantitative Research

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Decoding Market Research Jargon A-Z (Part 4, N-R)

Decoding Market Research Jargon A-Z (Part 4, N-Z) By Helen Lester, Sagitta Market Research Ltd. Following on from our previous introduction to research jargon, we continue our guide to demystifying research terminology, with terms beginning with N, O, P, Q and R. If there is anything you would like explained or added, please contact us at office@sagittamr.com Normal distribution A term used to describe a bell-shaped probability distribution, often referred …Fill page with more

Decoding Market Research Jargon A-Z (Part 3, I-M)

Decoding Market Research Jargon A-Z (Part 3, I-M) By Helen Lester, Sagitta Market Research Ltd. Following on from our previous …Fill page with more

Decoding Market Research Jargon, A-Z (Part 2, D-H)

Decoding Market Research Jargon A-Z (Part 2, D-H) By Helen Lester, Sagitta Market Research Ltd. Following on from our previous …Fill page with more

Decoding Market Research Jargon A-Z (Part I, A-C)

Decoding Market Research Jargon A-Z (Part I, A-C) By Helen Lester, Sagitta Market Research Ltd. Market research, like most industries, …Fill page with more

CUT, HUT and CLT – what do they mean and which should I use

CUT, HUT and CLT – what do they mean and which should I use? By Helen Lester, Sagitta Market Research …Fill page with more

The implications of a potential Brexit for the European market research industry

The implications of a potential Brexit for the European market research industry By Helen Lester, Sagitta Research As a UK …Fill page with more

Translating for multi-country research projects

Translating for multi-country research projects By Amanda Johnston, Sagitta Research and D.Code Translations In a previous blog post we wrote …Fill page with more

A day in the life of a market research intern – Preparing a project for fieldwork

A day in the life of a market research intern – Preparing a project for fieldwork By Theo, Sagitta Research …Fill page with more

A day in the life of a market research intern – Hall Tests

A day in the life of a market research intern – Hall tests By Theo, Sagitta Research In this blog …Fill page with more

Best Practice Guide: International product testing – how to ensure your research is a success!

Best Practice Guide: International product testing – ensuring your research is a success! By Helen Lester, Sagitta Research Previously we …Fill page with more

A day in the life of a market research intern – Introduction

A day in the life of a market research intern – Introduction By Theo, Sagitta Research I’m Theo and I am …Fill page with more