In home use testing, home use testing, consumer use testing. (IHUT, HUT, CUT)
Sagitta Market Research Ltd is highly experienced at carrying out in home use testing, home use testing or consumer use testing. We provide two main methodologies for placing products:
- Respondent recruitment and allocation at a venue, followed by telephone or in-home recalls.
- Screening and placement at home, followed by callbacks.
Respondents are carefully briefed on the testing procedure and frequency of use or consumption. Then an appointment is made for the recall interview(s).
We will be pleased to advise you with regard to gross and net sample sizes to account for respondent ‘drop-outs’ at each stage for multi-phase projects.
We are able to film and audio record both the usage of products, as well as the interviews themselves. Previous IHUT, HUT or CUT project clients include manufacturers of kitchen appliances, foods, beverages, skincare and fragrances.
Our highly experienced team of supervisors and interviewers carry out the IHUT, HUT or CUT interviews with skill, to ensure your research findings provide the greatest level of detail possible, in addition to being robust and accurate.
For further information about our quantitative consumer market research or to request a cost quotation, please call Sagitta Market Research Ltd on +44 (0)7534 946 263 or +44 (0)1303 260697. Or email us at: [email protected]